BRAND MANAGER
An excellent opportunity for a Brand Manager to work in one of the leading advertising company. The ideal candidate will be responsible in overseeing and managing all aspects of branding and marketing within the company.
Job Description
Develop and deliver the Tanzania strategy and brand activity to support the company.
To develop detailed brand and marketing plans, ensuring effective implementation and analysis of performance results
Full analysis of product performance using internal and external sales performance data and on-going review of market and competitor activity
Manage advertising & promotion campaigns and budgets effectively.
Planning and effectively implementing activity grids that support brands in the trade and at the consumer level.
Originate and manage approved marketing research and leverage findings effectively; write briefs.
Originate and/or adapt approved brand advertising creative materials and manage media expenditure with advertising agencies.
Effectively manage relationships with all external suppliers (PR, packaging, research etc.)
Manage all operational marketing activities i.e. sales forecasting, point of sale management etc.
Manage any other duties as required in addition to the above that will be both reasonable and within role capabilities.
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